I want to help more young professionals jump out of the conveyor belt and create the careers they want today.
How am I doing it?
One of these days, I came across a Chrome extension called Social Lead Machine.
It connects to your LinkedIn and allows you to automatically visit up to 1000 LinkedIn profiles/day and auto-endorse the skills of 150 of your connections/day.
This means three things in practice:
- When people see that you visited their profile, many of them will check your profile back, leading to more awareness of you and your products/services.
- When you endorse people, you create a backlink between your profile and theirs. If their profile gets lots of visualizations, this increases your profile’s SEO scoring, thus ranking it higher on Google.
- When you endorse people, many of them will thank you and/or endorse you back. This allows you to build credibility on your profile and start conversations with them.
This is a free tool, and you can use it by downloading it here.
When you download the extension, you can create a list based on who you want to target/visit.
When you open the extension, it will lead you to this page:
Here you can add whichever filters you want and create a campaign. The tool will automatically break that list into smaller chunks, that it will visit every day. You just need to open it and let it run, while you work on anything else.
If you have a Sales Navigator license, your filters can be a little more in-depth. Currently, mine are people that studied at the same university as I did (Unicamp) and that have 0-2 years of experience listed on their profiles.
Then you just need to hit “start visiting” and it will do the work for you.
What’s important about using this tool though, is to be intentional.
For instance, I’ve optimized my profile to get the most results out of it.
I changed my bio to resonate with my audience, telling my story and prompting them to either subscribe to my Facebook chatbot or visit my blog (that also directs them to subscribe to the chatbot, via a button on the homepage and an opt-in bar).
After 5 days and ~250 profile visualizations, I got 4 chatbot conversions, and doubled my website traffic.
LinkedIn profile visits:
This also led me to two Skype calls with people that saw my profile, reached out to me, and wanted to chat about my experiences and how I could help them do something similar.
I’ll write about the conversations I had on my next blog post.
Now, I’m going to keep using this tactic to increase my network, my digital presence, and help more young professionals accelerate their careers.
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